We believe in transparency. This page explains, in line with U.S. Federal Trade Commission (FTC) guidelines, how CalorieFig is funded and how that funding relates to our content.

1.0 Affiliate Relationships

As of the date of this disclosure, CalorieFig does not use affiliate links and does not participate in any affiliate marketing programs. We do not earn commissions on products or services we mention. If this changes in the future, we will update this disclosure and clearly mark any affiliate link on a per-page basis.

In accordance with FTC guidelines, any future affiliate relationship will be disclosed prominently and in plain language, in close proximity to the relevant link or recommendation, so that readers understand the financial relationship before clicking.

2.0 How We Make Money

CalorieFig is currently supported primarily through advertising. We may display ads served by third-party ad networks on certain pages. We do not charge users to access our calculators or articles—all tools remain free.

The Site may also include links to related third-party calculators and resources that we believe may be useful to our visitors. These links are provided for convenience and are not paid placements or endorsements unless clearly labeled as such.

Our revenue sources do not influence the formulas our calculators use or the educational content we publish.

3.0 Our Commitment to Objectivity

Editorial independence is a core value at CalorieFig. Our calculators use peer-reviewed, publicly available formulas (such as the Mifflin-St Jeor equation for BMR and standard activity multipliers for TDEE). Our articles are written to inform and educate, not to sell.

Advertisers and third-party partners do not control our content, and we do not allow advertisers to review or approve our educational material. If we ever publish sponsored content, it will be clearly labeled as "Sponsored" or "Advertisement."

4.0 Third-Party Advertising

Where ads are displayed, third-party ad networks may use cookies or similar technologies to serve ads based on your prior visits to this and other websites. These networks' use of advertising cookies is subject to their own privacy policies. You can typically opt out of personalized advertising through settings in your browser or via the network's opt-out page.

For information about the cookies we use directly, please review our Cookie Policy and Privacy Policy.

5.0 Product Reviews

At this time, CalorieFig does not publish product reviews. If we ever do, we will apply the following principles:

  • Full disclosure: We will clearly state whether a product was provided for free, whether we have a financial relationship with the brand, and whether the content contains affiliate links.
  • Honest opinions: Reviews will reflect our genuine assessment, including both strengths and limitations. We will not alter conclusions to satisfy an advertiser.
  • Independent testing: Where possible, claims will be based on actual use rather than manufacturer specifications alone.

These practices follow the FTC's Endorsement Guides, which require that material connections between endorsers and brands be disclosed clearly and conspicuously.

6.0 Questions

We want you to feel confident in the information you find on CalorieFig. If anything about our funding, advertising, or editorial practices is unclear, please let us know. We will happily provide additional detail or update this disclosure to address common questions.

7.0 Contact Us

If you have questions about this FTC Disclosure or any of our business practices, please contact us.

You may also find our related legal documents helpful:

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